Friday, 9 June 2017

Title - A Study of Impact of Sports Events on the Local Community of Chennai, India

Title - A Study of Impact of Sports Events on the Local Community of Chennai, India




1. Introduction

All over the world, events have been identified as a vital aspect of sport tourism that attract public of various places (Burnett & Uys, 2000; Turco et al., 2003; Zauhar, 2004) are now turning to be an essential and best facet of tourism growth and plan of actions in terms of marketing (Tassiopoulos, 2005). In India, Swart (2008) throw lights on the sport tourism of the nation’ promotion as being initiated in 2007
Numerous writers (Getz, 2007; Gammon & Robinson, 2003; Penot, 2003; Sofield, 2003; Saayman 2004; Swart et al., 2005) have putting some lights to the growth and comprehending the positive impacts of sport tourism in India. Sports events considering those sport performances that draw an attention of visitors who takes interests on those particulars performances and watching those sports. They have the competency to draw an attention of those people who are not residing at particular place, media, technical people, athlete, trainers, and other authorities who are associated with sports (Kurtzman & Zauhar, 2003), with the main objective for travel being taking part in or watching sport (Turco et al, 2002).
Sport tourism and sport tourism events are observed as a developing place of market, pointing to India’s sport tourism share for nations’ financial part turn out to be in range of four percent (Ritchie, 2005), with Indian Tourism (SAT, 2006) guessing nations’ tourism share to around 13500 Billion GDP (straight and not direct). Organization of main global events such as the 2006 Cricket World Cup, 2009 Cricket World Cup and the forthcoming 2013 Grand Pix have equally given its share for this development. With the growing dependence on the performance of events as an element of visitor target growth and endorsement, their effects inside the organizing society have happen to be a matter for contemplation. The organizing society belongs to people or inhabitants living at the place where events are conducted or at the nearby of the place of sports events and the number of persons who are prone to comprehend the occasion and effects superior, by good value of their closeness and organizing of the events. Contemplation of sport tourism events on the organizing society is a task to comprehend the diverse methods in which domestic people respond to the organizing of the events and its effects and the causes for their responses. The main consideration aspect of this study is on the organization and communal effects of sport tourism events on the organizing society. Various researches (Turco et al.2003; Tassiopoulos, 2005; Shone & Parry, 2005; Horne & Whitson, 2006). On the outlay and gains and effects of events, recommend the real expense and gains offered above can be utilized as the source of comprehending and evaluating few of the effects associated with the events. Assessment of these effects based on the character and extent of the program. It also cannot be uncertain that when giving a sport tourism practices, use of sources in the whole managerial the events stays critical. Therefore perfect arrangement, considering knowledge of both organization and effects of sport tourism events outcome in the increments of optimistic effects and is crucial that the effects of. Events are organized efficiently so that gains accumulate not merely to chose shareholders, but to every organizing society.

1.1. Aims and Objectives

This research has the subsequent goals:
Ø  To determine how local community react and perceive the sport event
Ø  To evaluate the present administrative performances and effects in the direction of growth of a enduring sport tourism program;
Ø  To suggest some ways for the formation of an enduring sport tourism organization in India.

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