Monday, 19 June 2017

TITLE – BUISNESS ELEMENTS LOGISTIC

TITLE – BUISNESS ELEMENTS LOGISTIC


Table of Contents
Contents
1. Business Profile
     1.1 Purpose of the Business Plan
     1.2 Mission
     1.3 Vision
     1.4 Business Goals
     1.5 Key customers
     1.6 Background of the Business
     1.7 Location of the Business
     1.8 Legal Framework of the Business
          1.8.1 Company registration and Licensing
          1.8.2 Environmental Regulations
          1.8.3 Core Products and Offerings and Competitive Advantage
     1.9 Critical Success Factors
2. Environmental/Situational Analysis
     2.1 Industry Outlook and Current Trends
     2.2 Analysis of Key Competitors
          2.2.1 Navata Road Transport
          2.2.2 Shriram Transport
          2.2.3 Mallika Agencies
     2.3 Pest Analysis
          2.3.1 Political Factors
          2.3.2 Economic Factors
          2.3.3 Social Factors
          2.3.4 Technological Factors
     2.4 Porter Five Forces Analysis
          2.4.1 Threat of New entrants
          2.4.2 Threat of Substitutes
          2.4.3 Bargaining Power of Customers
          2.4.4 Bargaining Power of Suppliers
          2.4.5 Rivalry between existing players
     2.5 SWOT Analysis
3. Marketing Plan
     3.1 Market Overview
     3.2 Target Customers and Value Propositions
     3.3 Marketing Objectives
     3.4 Product/Service Strategy and Tactics
     3.5 Pricing Strategy and Tactics
     3.6 Positioning Strategy and Tactics
     3.7 Key Performance Indicators
     3.8 Promotion Strategy and Tactics
     3.9 Sales Strategy and Tactics
4. Human Resource Plan
     4.1 Human Resource Requirements
     4.2 Qualifications and skills required
     4.3 Recruitment Procedure
          4.3.1 Remuneration
     4.4 Training and Induction
     4.5 Human Resource Roster
     4.6 Organizational Chart
     4.7 Assignment of Critical Tasks and Activities
     4.8 Flow of information within the organization
5. Financial Plan
     5.1 Assumptions
     5.2 Sensitivity Information
     5.3 Financing Structure
     5.4 Financial Ratios
     5.5 Profit and Loss Statements
     5.6 Cash Flow Statements
     5.7 Balance Sheets
6. Implementation
     6.1 Requirements of Customers
     6.2 The Scope of the Prospective Market
     6.3 Identifying the Threats from Competitors
     6.4 Action Plan
     6.5 Risk Management Strategy
          6.5.1 Shortage of Workforce
          6.5.2 Hazards of Lower Profits due to Economic Conditions and Increasing Costs
          6.5.3 Uncertainty Factor
7. References


1. Business Profile
1.1 Purpose of the Business Plan
The purpose of the business plan is to put forward the feasibility of the business idea based on the research undertaken by the researcher. Further, the business plan will also depict the utilization of the research conducted by the researcher, in formulating various strategies for the business and decision making regarding the various aspects of the business. The intention is to open a Private Transport Business in a town named Nellore located in the state known as Andhra Pradesh in India. The main aim of this transport business is to transport Husk, which comes as black ash after burning the top layer of Rice in rice mills to the brick manufacturers to prepare bricks. This husk is also available in some industrial plants where the quality of husk is not good as that of rice mills to prepare bricks. This is the exact point in choosing the husk from rice mills rather than any other industrial plants.
1.2 Mission
Transport Company is devoted to effectively providing superior Road transport and logistics services by making use of highly skilled individuals, superlative procedures, and latest technology. We will strive to achieve these quality parameters by means of vigorous involvement of our member of staff and clients-suppliers
1.3 Vision
To accomplish the maximum height of client satisfaction by means of reliable and on the dot service and by reducing our customers’ expenses on transportation and amplifying to a large extent their supply chain management competence and to make the Agency as the preferred choice for the clients in the state of Andhra Pradesh.
1.4 Business Goals
Ø  To place the client at the core  of the business activities
Ø  Build up a trained, affianced and vigorous workforce.
Ø  Nurture the market by associating with industry.
Ø  Assemble a sustainable and growth oriented business
Ø  To penetrate the logistics and transport market of Andhra Pradesh through continuous expansion of business activities, fleet and resources
Ø  To gain entry into various segments of suppliers who need logistic services regularly
1.5 Key customers
Based on the primary research conducted by the researcher the key customer of the business can be classified as follows:
1.      Suppliers
2.      Private Companies and manufacturers
3.      Government companies
4.      Packers and Movers
5.      Courier Companies

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