Friday, 9 June 2017

Title - Latin America's Business Environment

Title - Latin America's Business Environment














Table of Contents

















1.      Introduction

Similar to China, Indian interest in Latin America involves a combination of trade, investment and geostrategic cooperation. Trade and investment opportunities continue to be dominated by South American natural resources in minerals, energy and agriculture. But Indian firms are also interested in investment for manufacturing and export for expanding Latin American consumer markets.
Companies that wish to conduct business abroad take up the challenge of entrance to international markets. It is increasingly difficult for companies to follow only one preferred mode of operation in foreign markets through time. Not only are external environmental factors likely to induce changes, but the internal capacity of a company to perform in different ways, as internationalization proceeds, is likely to be affected by such aspects as growing international experience and knowledge and staff changes.
It is a common practice that companies operate in a niche market within a country without ever expanding into new markets. However, in order to achieve increased sales, brand awareness and business stability, companies often decide to enter new markets. Developing a market entry strategy involves a thorough analysis of how foreign markets operate, and of potential competitors as well as possible customers. In order to be successful, companies must be able to adapt to the new environment.
Although internationalization offers great advantages for companies, it also includes a great amount of risk. Indeed, different trade policies are used in order to hinder international trade and as a result, encourage protectionism through trade barriers. Both tariff and nontariff barriers are widely used among nations worldwide.
Success in Argentina, as in all emerging markets, requires genuine commitment from investors. When a foreign company wishes to enter these markets, additional challenges are faced. Without a long-term view, foreign firms are likely to flee at first sight of trouble. Therefore, this research highlights several points that an Indian company should consider, plan and implement carefully when doing business in Argentina.
Latin America is a tough continent in which to do business. Nonetheless, it can offer expensive gifts for international companies ready to take the threat. Working in the rising markets needs vigorous, progressing assessment and management of risk. The threat remains ever present and subsequently, the gifts will also be massive. The capability of Latin American economic markets is no longer neglected. North America, Asian and European markets balance a considerable awareness in the region regardless of the volatility that particularizes business in the region. This research study marks the significance of these markets worldwide with a special attention on Argentina. International trade is the transfer of products and services across global boundaries. Internationalization is thought to important character as an increment alternative in the companies, and it provides prospects, which cannot be gained through household operations. The internationalization of a company is tough and at times can be very important on the future of the business.
This research starts with the theoretical part that represents the Argentine business market with an economic approach, international trade prospects and approaches to the market admission.
The primary objective of this research is to enlighten the steps to be taken by an Indian export company when beginning business in Argentina. This is the reason why the research discusses the challenges can provide the Indian company to plan and execute their market starting better and therefore have more chances of advancing

1.1.            Company Profile

Divi’s Laboratories
Divi’s laboratory is engaged in the manufacture of generic and various other types of pharmaceutical medicals. The experimentation centre of Divi’s is engaged in the creation of different forms of generic drugs, traditional things were taken as the key ingredients in the manufacture of the medicines. The company has formed many diverse factories in which the things that are related to the manufacture of different things could be made. In such a short span of time the company has been able to form and expand the operations for the company so that the people could be able to earn more and more profit at the same time.

1.2.            Aims and Objectives

The present research aims to analyze the feasibility and business prospects of diversification of an Indian company’s operations in Latin American Country, Argentina. A key aspiration of the study is to study the opportunities in the Latin American markets, specifically Argentina.
Specifically the objectives of the study can be listed as:
Ø  To explore the importance of Latin American markets globally with a special focus on Argentina.
Ø  To discuss business environment of Latin America.
Ø  To analyze various challenges to be faced by a company in order to expand its business operations in Latin American markets.
Ø  To analyze the prospects of business expansion in Argentina.
Ø  To suggest various measures that an Indian company should consider, plan and implement carefully when doing business in Argentina.

To read more…….

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